Creativity

Kromland Farm: ID + Packaging

Pearlfisher's brand identity and packaging, including logotype and copy, for the Kromland Farm brand of rooibos tea (aka South African red tea) seeks to create a "premium pack that conveys a rich heritage, rooted in the natural and t

Published on Jul 27, 2007

Editor's Pick

Pearlfisher's brand identity and packaging, including logotype and copy, for the Kromland Farm brand of rooibos tea (aka South African red tea) seeks to create a "premium pack that conveys a rich heritage, rooted in the natural and the medicinal," according to a Pearlfisher statement. Distributed in U.K. health food stores by Only Natural Products, the package is intended "to capture the magic and energy of South Africa," explained designer Natalie Chung.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jul 27, 2007
Client:
Kromland Farm
Agency:
Pearlfisher London
Design:
Natalie Chung
Illustration:
Jean Jullien

Need a credit fix? Contact the Creativity Editors

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.