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K-Swiss: Microsoft Tag

Kenneth Powers is changing the world world.

Editor's Pick

Kenny Powers is back, and he's running just about everything, in the latest installment of the Tubes campaign for KSwiss, out of 72andSunny and directed by Caviar's Jody Hill. Here he takes on the role of K-Swiss CEO, enlisting some star athletes to help him steer the company and the world. The campaign also includes a digital component that lets shoppers use their mobile phone and Microsoft tags to access "secret content" as well as R-rated Powers performances on Facebook.

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About

Credits
Date
Jul 11, 2011
Agency:
72andSunny
Chief Creative Officer:
Glenn Cole
Client:
K-Swiss
Creative Director:
Barton Corley
Creative Director:
Matt Murphy
Designer:
Jay Kamath
Junior Designer:
Ben Dean
Writer:
Matt Heath
Junior Writer:
Teddy Miller
Director of Film Production:
Sam Baerwald
Film Producer:
Danielle Tarris
Director of Interactive Production:
Rebekah Jefferis
Interactive Producer:
Shoni Gustafson
Interactive Developer:
Julian Paez
Interactive Developer:
Joshua Stearns
Interactive Developer:
Doug Hovekamp
Art Producer:
Natalie Flemming
Business Affairs:
Jessica Reznick
Business Affairs:
Emma Bojov
Production Company:
Caviar
Director:
Jody Hill
DP/Cameraman:
Jimmy Lindsey
Line Producer:
BP Cooper
Executive Producer:
Michael Sagol
Still Photographer:
Mike Piscitelli
Editorial:
Final Cut
Editor:
Graham Turner
Editor:
Matt Murphy
Senior Assitant Editor:
Ben McCambridge
Editorial Producer:
Jennifer Miller
Executive Producer:
Saima Awan
VFX & Telecine:
Animal
Flame Artist:
Alex Frisch
Producer:
Cindy Chapman
Executive Producer:
Leslie Sorrentino
Colorist:
Allan Stallard
Colorist:
Matt Lear
Audio Post:
Play Sound
Mixer:
John Bolen
Sound Effects:
Machine Head
Sound Designer:
Stephen Dewey

See more credits

Category
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