Creativity

K-Swiss: Workout Wingman App

Make Powers your wingman.

Published on Dec 01, 2010

Editor's Pick

Kenny Powers becomes the fire under your gym-going ass in Workout Wingman. The new Facebook app is part of 72andSunny's ongoing "Tubes" campaign for K-Swiss, starring the foul-mouthed Powers. Here, Powers takes over your Facebook wall, responding to friends' posts while you're busy training in your K-Swiss Tubes. Users can control just how much, and with whom Powers gets involved.

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About

Credits

Date
Dec 01, 2010
Agency:
72andSunny
Client:
K-Swiss

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