Creativity

KY: Come Together

More time online, please.

Published on Sep 28, 2012

Editor's Pick

A Miami Ad School project for KY Jelly wants to reward couples that spend time chatting and video-calling with each other, via a Google Plus app that will give you more miles towards airfare, the longer you stay online. It's a smart idea, especially if the brand does a follow-up video or piece of content chronicling the time the couple actually spends together after being apart for so long.

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About

Credits

Date
Sep 28, 2012
Agency:
Miami Ad School
Art Director:
Sean Park
Client:
KY
Copywriter:
Nic Bauman
Art Director:
Marie Legat

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