Lacoste: Lacoste Future

French digital marketing agency Megalo(s) is giving Lacoste a futuristic uplift with a site imagining the future of tennis nearly a century away.

Ringing in the 75th anniversary of the gator-sporting clothing brand Lacoste, the

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French digital marketing agency Megalo(s) is giving Lacoste a futuristic uplift with a site imagining the future of tennis nearly a century away.

Ringing in the 75th anniversary of the gator-sporting clothing brand Lacoste, the site features a masked tennis jock sporting a mutating raquet as its spokesman of the future. The site features classic footage of Rene Lacoste along with wallpaper downloads and a link to offer your suggestions for how tennis will be played 75 years from now.
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About

Credits
Date
May 29, 2008
Client:
Lacoste
Agency:
Megalo(s)
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