Creativity

Which Friends Would You Take to Space? Land Rover and Virgin Let You Choose

Carmaker Teams Up With Branson's Virgin Galactic in Space Flight Competition

Published on Sep 03, 2014

Editor's Pick

Nominating your friends on Facebook just got that little bit more exciting. A new competition from Land Rover offers something more than a list of your favorite books or even an ALS ice-bucket challenge -- the chance to nominate three friends to take with you on a flight to space.

The car brand has teamed up with Sir Richard Branson's Virgin Galactic (which has yet to launch a commercial space flight, but has ambitious plans to do so) for a competition, engineered by The Brooklyn Brothers, promoting its Discovery Sport SUV. From today till October 31, entrants can upload a film or photograph that demonstrates their spirit of adventure and link via Facebook to the three people they want to take with them into space. The winners will be revealed on December 2. An online film, seen here, features Branson plus other inspirational "adventurers" Sir Ranulph Fiennes, Bear Grylls and Virginia McKenna recommending the excitement of space travel.

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