Creativity

Lay's: The Lay's Machine

From potato to chip, in seconds.

Published on Sep 21, 2011

Editor's Pick

PepsiCo in Argentina is set to wow consumers in Buenos Aires supermarkets with a Lay's vending machine that appears to take raw potatoes (instead of coins) and produce a bag of potato chips in seconds. Here's how it's done - and you can read the full story behind the campaign on Ad Age.

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About

Credits

Date
Sep 21, 2011
Agency:
BBDO Argentina
Client:
Lay's

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