LEGO: The LEGO Story

Once upon a time, there was a LEGO.

Published on

Editor's Pick

The Best Toy in the World, also known as LEGO, celebrates its 80th anniversary with a little film that takes you from the company's humble beginnings as a carpentry business to its place as the fuel for adult and kids' imaginations. Narrated by Kjeld Kirk Kristiansen, who is the grandson of LEGO founder Ole Kirk Christiansen, the film reminds us a bit of a beautiful Disney film, full of heartwarming anecdotes and a joyful soundtrack.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Aug 14, 2012
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age