Creativity

LG: The Battle for Remote -- On Top

Digital Agency Escape Launches Series of Spots Featuring Some Olympics-Worthy Paws

Published on Nov 11, 2013

Editor's Pick

LG Ukraine is getting ready to launch "The Battle for Remote," an upcoming competition that is being described by the digital agency, Escape, as Mortal Kombat for hands. A series of entertaining spots puts the focus on making those hands strong and limber, featuring the mitts getting ready for the competition by balancing on body bars, lifting weights, and sprinting. Squint your eyes and those paws look exactly like miniature Olympians. See them all on the right.

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About

Credits

Date
Nov 11, 2013
Agency:
Escape Kiev
Client:
LG
Creative Director:
Alexey Novikov
Art Director:
Misha Semin
Copywriter:
Anna Launets
Copywriter:
Anton Pustovoy
Designer:
Liza Vnukova
Designer:
Alexander Nichiporchuk

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