Creativity

Little Caesars: Fishing

Woo!

Published on Jun 26, 2012

Editor's Pick

Little Caesar's is launching its first national campaign in 15 years, reviving its famed mascot and the 'Pizza! Pizza!' tagline. And along with that are two new TV spots from BFG9000, which have the agency's trademark absurd humor. In 'Fishing,' a man gets really, really excited about his Hot-N-Ready Pizza, so much so that his "Woo!" gets a little infectious. And in 'Babe,' Grandpa is pretty surprised about how cheap his pizza was.

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Credits

Date
Jun 26, 2012
Agency:
Barton F. Graf 9000 New York
Chief Creative Officer:
Gerry Graf
Client:
Little Caesars
ECD/Production:
Eric Kallman
CW/AD:
David Suarez
CW/AD:
Danny Gonzalez
Producer:
Josh Morse
Production Company:
Station Film
Director:
Harold Einstein
Executive Producer:
Eric Liney
Edit:
MacKenzie Cutler
Editor:
Gavin Cutler
Assistant Editor:
Ryan Steele
Executive Producer:
Sasha Hirschfeld
Audio Producer:
Heard City
Audio Engineer:
Philip Loeb
Music:
Egg Music
Color:
CO3
Colorist:
Tim Masick
Sound Director:
Heard City
Mixer:
Lars Lembke
Mixer:
Keith Reynaud at Heard City
Executive Producer:
Gloria Pitagorsky

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