Creativity

Lynx: Chaos on the buses

Passion on public transport.

Published on Feb 15, 2012

Editor's Pick

Lynx pulls a stunt on a bus in Yorkshire, England as part of its 'Unleash the chaos' campaign for its new male/female fragrances. The online video, created by Tullo Marshall Warren, shows several couples passionately kissing on a bus journey from Leeds to Wakefield, to explain the 'chaos' Lynx Attract (known as Axe Anarchy in the US) creates when men and women wear it. There's also a related Facebook app, Chaos Watch, where people can post sightings of Lynx-related chaos on a map of the UK.

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Credits

Date
Feb 15, 2012
Agency:
Tullo Marshall Warren
Client:
Lynx

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