See How Life Without Snickers Can Lead to Bad Decisions

Candy Maker's Latest Campaign Puts a Goofy Twist on "You're Not You When You're Hungry."

Published on

Editor's Pick

Snickers is expanding its successful "You're Not You When You're Hungry" campaign, sans celebrities this time. Instead, this clever ad from BBDO Canada that will be displayed outdoors and in transit features the correlation between tattoo placement and hunger. The message is simple - eating a Snickers bar could prevent you from ending up with two dolphins and a rainbow plastered on your head.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


The hungrier we get, the worse our decisions become.
Dec 28, 2014
BBDO Canada
Art Director:
Mike Schonberger
Mars Canada Ltd.
Greg Boychuk
Account Director:
Rachel Selwood
Account Director:
Ariel Vinizki
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age