Creativity

Martini: Luck is an Attitude

What could be.

Published on Nov 30, 2011

Editor's Pick

Fred and Farid Paris and production company Gorgeous create a wonderful split-screen spot for Bacardi's Martini brand. Directed by Peter Thwaites, the ad follows a young man, Italian Yuri Buzzi, through two very different days--one, lucky, another not so much--depending how you look at it.

Check out the behind the scenes action, featuring Thwaites giving direction to Gandy.

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About

Credits

Date
Nov 30, 2011
Agency:
Fred & Farid Paris
Client:
Martini
Director:
Peter Thwaites
Producer:
Anna Hashmi
Director of Photgraphy:
Damien Morisot
Creative Director:
Fred Raillard
Creative Director:
Farid Mokart
Business Director:
Rasjida Bouharrak
Agency Producer:
Kate Taylor
Editor:
Bill Smedley
Post:
The Mill London
Music/Artist:
Oh Johnny, Oh Johnny Oh
Music Production:
Sizzer Amsterdam

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