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Matalan: Forever Spring

Spring scene is not just a picnic

Editor's Pick

An everyday park scene has hidden depths in this film for British fashion retailer Matalan, showing off its Spring fashions. Each character's actions are interlinked so that not only do they interact with each other, in some cases, they interact with their future selves; for example a guy throwing a frisbee and the same person catching it.

The spot, which features the track Plage by Crystal Fighters, is the first by BBH for the brand. According to the agency, they wanted to 'give the audience something new to spot each time they view it'.

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About

Credits
Date
Apr 04, 2011
Agency:
BBH
BBH Creative Team:
Andy Clough
Client:
Matalan
Creative Team:
Andy Clough
Creative Team:
Andy Clough
BBH Creative Team:
Richard McGrann
Creative Team:
Richard McGrann
Creative Team:
Richard McGrann
BBH Creative Team:
Gary Arnold
Creative Team:
Gary Arnold
Creative Team:
Gary Arnold
BBH Creative Team:
Neil Ritchie
Creative Team:
Neil Ritchie
Creative Team:
Neil Ritchie
BBH Creative Director:
Grant Gill
Creative Director:
Grant Gill
Creative Director:
Grant Gill
BBH Producer:
Angela Zabala
BBH Team Manager:
Katie Beevers
BBH Team Director:
Paisley Wright
Production Company:
Outsider
Director:
Scott Lyon
Producer:
Zeno Campbell-Salmon
Director of Photography:
John de Borman
Post Production:
The Mill
Colour Grading:
Seamus O'Kane
Editor:
Art Jones
Editor:
Bill Smedley
Sound:
Owen Griffiths
Sound:
Daniel Peppe

See more credits

Category
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