Maynards: Sour Granny Smith - Store

Granny isn't so nice.

Published on

Editor's Pick

After The Hive helped candy company Maynards develop a new candy, 'Sour Granny Smith,' it is advertising the new brand through some pretty funny OOH setups. Granny Smith hangs out in 'stores,' on 'shelves' and in a 'vending machine,' and also makes an appearance on meme-based posters. Check out all the executions on the right.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
May 22, 2012
Agency:
The Hive
Client:
Maynards
Creative Director:
Simon Creet
Creative Director:
Brad Van Schaik
Writer:
Klint Davies
Photographer:
Chris Buck
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age