Creativity

McDonald's: Paralympics We're All Making the Games

Ready for round two?

Published on Aug 29, 2012

Editor's Pick

McDonald's and Leo Burnett London are back to remind you that the fun isn't over: it's just beginning. The brand celebrates the start of the 2012 London Paralympic Games with another spectator-focused spot that shows all the good-timers that are back for round two.

The brand has already come out with an Olympics spot that was along the same theme, as well as a host of print ads that highlighted the personal stories of the people who make the games happen.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Aug 29, 2012
Agency:
Leo Burnett London
CD:
Adam Tucker
Client:
McDonald's
CW:
Mark Franklin
CW:
Rob Tenconi
AD:
Rob Tenconi
AD:
Mark Franklin
Agency Producer:
Graeme Light
Planning:
Tom Roach
Planning:
Kit Patrick
Production Company:
Moxie Pictures
Director:
Luke Franklin
Producer:
Phoebe Matheson
Editorial:
Final Cut
Editor:
James Rosen

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.