McDonald's (Sweden): Your Favorite Team

McDonald's Sweden is now a caring sponsor of local hockey team Farjestad, promising to donate fifty cents to the Swedish hockey elite for every meal you purchase as part of its latest campaign. The donations are int

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McDonald's Sweden is now a caring sponsor of local hockey team Farjestad, promising to donate fifty cents to the Swedish hockey elite for every meal you purchase as part of its latest campaign. The donations are intended to support the organization and keep the players fit and healthy, presumably not by catering practices. The ads will running in various magazines throughout Sweden.
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About

Credits
Date
Oct 09, 2007
Agency:
DDB Stockholm
Creative Director:
Andreas Dahlqvist
Copywriter:
Magnus Jakobsson
Art Director:
Fredrik Simonsson
Production:
Markus Hallgren
Photographer:
The Jens.
Retouch:
Johanna Karsten
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