Creativity

McVitie's Tweets 12 Sided Cookie In Response To New British Pound Coin

Jaffa Cakes' Witty Twitpic Comes Just Hours After Announcement

Published on Mar 19, 2014

Editor's Pick

Just hours after the U.K. goverment announced a new 12-sided coin to replace the current one pound coin (in an effort to stop counterfeiters), biscuit manufacturer McVitie's responded wittily on Twitter. It tweeted a picture of a 12-sided Jaffa Cake cookie, with the hashtag #ReduceJaffaCounterfeiting.

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About

Credits

Date
Mar 19, 2014
Client:
McVitie's Jaffa Cakes

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