Creativity

Mercedes: Thanks, Airbag

Paying tribute.

Published on Jan 19, 2012

Editor's Pick

Mercedes pays tribute to the humble airbag in this spot from Jung von Matt, directed by Lynn Fox at Blink, which takes the drivers out of their cars to highlight its role. The stunning VFX are by Electric Theatre Collective, a recently launched group of ex-Mill staffers based in London.

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About

Credits

Date
Jan 19, 2012
Agency:
Jung von Matt/Alster
Client:
Mercedes
Creative Director:
Michael Ohanian
TV Producer:
Thomas Nabbefeld
Creative Director:
Jonas Keller
Creative Director:
Michael Ohanian
Creative Director:
Thimoteus Wagner
Art Director:
Tilman Gossner
Copywriter:
Georg Baur
Copywriter:
Torben Otten
Production Company:
Blink Productions
Production Company:
Tony Petersen Film GmbH
Producer:
Nick Glendinning
Producer:
Carlo Walther
Director:
Lynn Fox
DOP:
Lasse Frank
Editor:
Joe Guest
Post Production:
Electric Theatre Collective
CGI/Online:
Fileld of Task
Artist:
Giles Cheetham
Post-production:
MPC London
Grading:
Fileld of Task
Colourist:
Paul Harrison

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