Creativity

Method: People Against Dirty

"Cleaning products tend to be toxic, smelly and ugly," notes CP+B CD Tim Roper. "But Method never bought into the propaganda that toxic chemicals are a necessary evil of 'clean.' Their vision is to revolutionize the entire experience o

Published on Aug 22, 2006

Editor's Pick

"Cleaning products tend to be toxic, smelly and ugly," notes CP+B CD Tim Roper. "But Method never bought into the propaganda that toxic chemicals are a necessary evil of 'clean.' Their vision is to revolutionize the entire experience of cleaning with easy-on-the-eye bottles, pleasant aromas and nontoxic formulas. In fact, they

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About

Credits

Date
Aug 22, 2006
Chief Creative Officer:
Alex Bogusky
Creative Director:
Tim Roper
Copywriter:
Scott Linnen
Art Director:
Tiffany Kosel
Designer:
Aramis Israel
Photographer:
Chris Shipman
Art Buyer:
Meghan DeBruler
Producer:
Robyn Peal
Client:
Method
Agency:
Crispin Porter + Bogusky

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