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Microsoft: Start Something Entertaining

Microsoft wants you to start somethingâ€"and the “Start Something” online campaign by McCann Worldgroup’s MRM Partners and design studio Loyalkaspar show you how. The trio of highly-stylized 15-second spots illus

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Microsoft wants you to start somethingâ€"and the “Start Something” online campaign by McCann Worldgroup’s MRM Partners and design studio Loyalkaspar show you how. The trio of highly-stylized 15-second spots illustrates how easy it is for families, sports fans and music-lovers to follow their passions using Windows XP software. Featuring live-action actors animated with a cornucopia of visual effects and the Windows logo’s distinctive red, green, yellow and blue color palette, the spots can be found on websites like ESPN, Yahoo and MTV.
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About

Credits
Date
Feb 16, 2006
Music Company:
Dustpan
Production Company:
Kaboom Productions
Audio Mix:
One Union Recording Studios
On-Line:
Teak Editorial
Editorial Company:
TEAK Motion Visuals
Client:
Microsoft
Group Creative Director:
Jeff Musser
Group Creative Director:
Scott Storrs
Senior Art Director:
Julie Frazie
Art Director:
Craig Ness
Copywriter:
Tracy Deluca
Producer:
Therese Vreeland
Executive Producer:
Lauren Schwartz
Producer:
Sara Noyes
Director of Photography:
Peter Thomas
Production Designer:
Dwane Platt
Editor:
Bob Spector
Audio Engineer:
Andy Greenberg
Online Editor:
Mark Everson
Agency:
McCann Worldgroup
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