Microsoft XBOX Halo Reach: Day Before

Remember when there was a tomorrow.

Published on Aug 23, 2010

Editor's Pick

This week AgencyTwoFifteen and AKQA debut a massive integrated push for Xbox and Bungie Games Halo Reach. The campaign includes a website whereby visitors control a real life giant robot arm to create a virtual light sculpture in homage to the fallen Spartans of Noble Team, the protagonists of the upcoming title, which launches on September 14. The campaign also includes live action spots/online films teasing the plight of planet Reach and partnerships with PepsiCo and Doritos.

Read more about the Remember Reach campaign here.

Rate this Ad

You must be registered to rate this ad.
Please or Register Now


Aug 23, 2010
agencytwofifteen San Francisco
Microsoft XBOX Halo Reach
Digital Agency:

Need a credit fix? Contact the Creativity Editors


The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.