Mighty Mutts: Dogtography

The art of being a dog

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To help New York animal shelter and adoption service Mighty Mutts, creatives at McCann NY tied tiny digital cameras to dog collars and created art from a dog's eye view.

The cameras took random shots at intervals, and the resulting 'portraits' are being displayed in downtown art gallery Biscuits & Bath - in what's said to be the world's first art exhibition produced entirely shot by dogs. Dogtography NY will launch this Thursday with a viewing attended by both the dogs and their owners- some of whom are famous artists themselves. All proceeds go to Mighty Mutts.

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About

Credits
Date
Mar 07, 2011
Agency:
McCann Erickson New York
Art Director:
Molly Moyer
Client:
Mighty Mutts
Copywriter:
Ryan Montanti
Group Creative Director:
Sean Bryan
Group Creative Director:
Tom Murphy
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