Creativity

These Amazing Headphones Help Veterans With PTSD Enjoy Fireworks Again

Wearers Can Listen to Recorded Messages of Gratitude Instead of Explosions

By Alexandra Jardine. Published on Sep 16, 2016

Editor's Pick

For many veterans, especially those with PTSD, the Fourth of July is the worst day of the year, as the fireworks remind them of wartime explosions and gunfire. But now there's a way they can enjoy them without feeling traumatized.

The organization MilitaryWithPTSD, together with agency Area 23/FCB Health, has created headphones that don't just cancel the noise, they actually play messages of gratitude to veterans alongside the firework explosions. The messages are recorded by members of the public at a website, thespeakingfireworks.com, and then synchronized through the headphones to match the intensity of the firework explosions -- so the most intense and heartfelt messages match the biggest fireworks.

It's an incredibly innovative idea, and we hope it reaches as many veterans as possible.

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About

Credits

Date
Sep 16, 2016
Agency:
Area 23/ FCB Health
Client:
MilitaryWithPTSD.org
Executive Creative Director:
Tim Hawkey
VP Creative Director:
Bernardo Romero
VP Creative Director:
Jesse Kates
VP Associate Creative Director:
Ronnie Caltabiano
Copywriter:
Tim Hawkey
Copywriter:
Jesse Kates
Art Director:
Bernardo Romero
Designer:
Bernardo Romero
Director:
Stefano Ferrari
Executive Producer:
Anna Lopez
Video Editing:
Ronnie Caltabiano
Sound Editing:
Ronnie Caltabiano
Technology Developer:
Bizsys
Colorist:
Out of the Blue
Music & Sound Design:
Sonido Antro

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