Milwaukee Veteran's Day Parade: Meyer & Willis Does Veterans Day

Veterans Day in Milwaukee means that many of Meyer & Wallis' Veterans Day Parade posters were stolen long before the event. It's the third year that the agency has produced parade posters, and they've proven to be a big hit. "These posters h

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Veterans Day in Milwaukee means that many of Meyer & Wallis' Veterans Day Parade posters were stolen long before the event. It's the third year that the agency has produced parade posters, and they've proven to be a big hit. "These posters have resonated well with veterans and the general public alike," says parade organizer Mary Ann D'Acquisto. But their frequent theft, "although flattering, has become a bit problematic." So a public plea was issued this year to wait till after parade day to take the posters. They're apparently particularly popular with college students who want complete collections for their dorm rooms. This year's series "plays off of nostalgic themes and borrows from posters used in World Wars I and II," according to the agency, via images from the Library of Congress Prints and Publications Division, enhanced with new headlines. See www.meyerwallis.com for more.
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About

Credits
Date
Nov 11, 2004
Printer:
MAS Graphics
Client:
Milwaukee Veteran's Day Parade
Creative Director:
Tom Dixon
Art Director/Designer:
Megan Snow
Copywriter:
Tom Dixon
Copywriter:
Patrick Pritchard
Agency:
Meyer & Wallis
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