Creativity

MINI: KISS Countryman Auction

..and do brand/charity collaborations everyday

Published on Apr 22, 2011

Editor's Pick

From Butler Shine Stern & Partners, a charity initiative that brings together Mini and Kiss.

Fans of either, or both, will have a chance to bid on four Mini Countryman cars, custom painted with signature Kiss designs and signed by the band. The eBay auction begins May 29 and proceeds go to Japan relief efforts.

The campaign was launched at the New York Auto Show and that's BMW USA president Jim McDowell in the Kiss make-up at the event.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Apr 22, 2011
Agency:
Butler, Shine, Stern and Partners
Client:
MINI

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.