Creativity

MiO: MIO Fit -- Superbowl XLVII

Change! Is! Good!

Published on Jan 29, 2013

Editor's Pick

Tracy Morgan sings the praises of change in this Super Bowl spot promoting Mio's choose-your-own flavor sports drinks, created out of Taxi N.Y. and directed by Moxie Pictures' Martin Granger.

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Credits

Date
Jan 29, 2013
Agency:
TAXI New York
Client:
MiO
ECD/Production:
Michael Pierantozzi
ECD/Production:
Stephen Leps
Copywriter:
Michael Pierantozzi
Copywriter:
Darren Clarke
Art Director:
Stephen Leps
Executive Producer:
Aaron Royer
Producer:
Joyce Lee
Production Company:
Moxie Pictures
Director:
Martin Granger
Line Producer:
Heidi Soltesz
Editorial:
The Cutting Room
Editor:
Mike Douglas
Post Production:
Melissa Lubin
Post Production:
Kristine Polinsky
Effects:
Light of Day
Effects:
Colin Stackpole
Effects:
Nick Dziekonski
Color:
The Mill
Music:
Human

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