Mitsubishi: Temp Drive Teaser

Let the temps do the work.

Published on

Editor's Pick

Test drives are so 2011. 180 L.A. and Mitsubishi encourage you to take a test day, playing around with the 2012 Mitsubishi Outlander Sport for an entire day. After all, a car is too big a purchase to be decided on in a matter of minutes.

Mitsubishi will pick three lucky people who will have a temp replace them on their day jobs. These replacements include quirky folks like an opera singer, magician, DJ, librarian, meteorologist, and rocket scientist.

The campaign includes the website, accompanied by TV, digital, and social media efforts that will lead customers to go the site to sign up for the chance to get their day of play.

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About

Credits
Date
Apr 17, 2012
Agency:
180LA
Client:
Mitsubishi
Production Company:
Tool of North America
Editorial:
SpotWelders
Editorial:
180 LA
Special Effects:
The Mill
Director:
Erich Joiner
Production Company:
Tool of North America
ECD:
William Gelner
CD:
Gavin Milner
CD:
Grant Holland
Copy Writer:
Ben Bliss
Art Director:
Rob McQueen
Head of Production/Managing Partner:
Peter Cline
Producer:
David Emery
DP:
Mark Plummer
EP:
Oliver Fuselier
Editor:
Michael Heldman
EP:
David Glean
Producer:
Carolina Wallace
Assistant Editor:
Doug Scott
Editor:
Dave Groseclose
Colorist:
Adam Scott
Transfer Facility:
The Mill
Online:
The Mill
Recording Studio:
Eleven Sound
Mixer:
Jeff Payne
Assistant Mixer:
Ben Freer
EP:
DJ Fox
EP:
Daron Hollowell
CD:
Jonathan Fuller
Producer:
Jeff Carver

See more credits

Category
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