Molson M: Paint with a Tweet

Twitter fuels a mural.

Published on

Editor's Pick

Every time someone tweets #MolsonM_Art, artist KustaaSaksi will add to this Toronto mural commissioned by beer brand Molson M. The ultimate goal is an artwork that will include up to 20,000 Twitter handles, and a matching $1 donation for each tweet to the Canadian Art Foundation for the advancement of art in Canada. The social media meets art campaign is masterminded by BBDO Toronto.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
May 01, 2012
Agency:
BBDO Toronto
Client:
Molson M
VP Marketing:
Jennifer Davidson
Senior Director:
David Bigioni
Senior Brand Manager:
Sonia Palazzo
Brand Manager:
Sonia Palazzo
VP/Associate Creative Director:
Deborah Prenger
VP/Associate Creative Director:
Nancy Crimi-Lamanna
Senior VP/Managing Director:
Lezlie Grossman
Vice President/Group Account Director:
Lorri MacDonald
Director of Print Production:
Kathie Hintsa
VP of Social Strategy:
David Jones
Digital Strategist:
Nicole Polivka
Artist:
Kustaa Saksi
Media Company:
MEC Montreal
Tags
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age