Creativity

Monster: Pinocchio

Stop lying.

Published on Feb 11, 2013

Editor's Pick

Pinocchio gets an office job in this sweet, smart spot for Monster, created via BBDO New York and directed by Noam Murro. Like so many corporate drones, he keeps going through the motions, lying not only to others but also to himself -- even when his nose keeps giving him away.

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Credits

Date
Feb 11, 2013
Agency:
BBDO New York
Chief Creative Officer:
David Lubars
Client:
Monster
Executive Creative Director/Production:
Mike Smith
Executive Creative Director/Production:
Greg Hahn
Copywriter:
Oliver Handlos
Art Director:
Jens Waernes
Producer:
Amy Wertheimer
Music Executive Producer:
Rani Vaz
Production Company:
Biscuit
Director:
Noam Murro
Director, Photography:
Simon Duggan
Editorial:
Final Cut
Editor:
Eric Zumbrunnen
Effects:
Method NY
Music:
Edelweiss
Score:
Elias

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