Morela Optics: Homeless Man

A new perspective.

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A print campaign from eyewear brand Morela Optics in Slovenia carries the strapline 'We see things differently' while using words to reveal images from a different perspective, A homeless man is wearing 'urban fashion' while a balloon dog is, conceivably, 'art'. The ads were created by Imelda Ogilvy in Ljubljana.

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About

Credits
Date
Dec 13, 2011
Agency:
Imelda Ogilvy
Client:
Morela Optics
Creative Director:
Jure Pozun
Art Director:
Branislav Milosevic
Copywriter:
Andrej Basa
Copywriter:
Bor Kolaric
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