Creativity

Motorola: Projections

A phone in your hands.

Published on Sep 18, 2012

Editor's Pick

Nice effects in this Goodby Silverstein & Partners spot for Motorola's new Droid Razr M literally puts the magic of the phone into the palms of your hands. It's a nice, human way to communicate the extra-large edge-to-edge screen display on the phone, by stripping away the hardware, and focusing on the many uses you can put the phone to.

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About

Credits

Date
Sep 18, 2012
Agency:
Goodby Silverstein & Partners
Client:
Motorola
Co-Chairman/Partner:
Rich Silverstein
ECD/Associate Partner:
Christian Haas
Copywriter:
Carter Debski
Art Director:
Maggie Bradshaw
Head of Broadcast Production/Associate Partner:
Cindy Fluitt
Broadcast Producer:
Ed Galvez
Business Affairs Manager:
Yudy Ybarra
Production Company:
Anonymous Content
Director:
Mark Romanek
DP:
Jeff Cronenweth
EP:
Eric Stern
Line Producer:
Aylet Weinerman
Editorial Company:
Arcade Edit
Editor:
Paul Martinez
Asst. Editor:
Pete D'Andrea
EP:
Nicole Visram
Visual Effects:
Method Studios
VFX Supervisor:
Jason Schugardt
Flame Artist:
Dominik Bauch
Flame Artist:
Noah Caddis
Flame Artist:
Ian Holland
Producer:
Mike Wigart
Motion Graphics:
Jessica Engles
Motion Graphics:
Matthew Lee
EP:
Stephanie Gilgar
Music:
Massive Music
Composer:
Auke Riemersma
Arranger:
Chris Campanaro
Publisher:
Massive Music
Mix:
Lime Studios
Engineer:
Loren Silbert
Telecine:
CO3
Colorist:
Dave Hussey

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