Creativity

Motorola: The Razor Thin Slider

Print and outdoor ads, seen in China and Korea, for Motorola's Z1 sliding phone take their cue from the Razr's slashing ad style. "The brief was clear," says Beijing-based Nils Andersson, O&M's regional ECD. "The device is a 'super

Published on Jun 16, 2006

Editor's Pick

Print and outdoor ads, seen in China and Korea, for Motorola's Z1 sliding phone take their cue from the Razr's slashing ad style. "The brief was clear," says Beijing-based Nils Andersson, O&M's regional ECD. "The device is a 'super thin' sliding phone

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About

Credits

Date
Jun 16, 2006
Executive Creative Director:
Nils Andersson
Retoucher:
Christophe Huet
Photographer:
Dimitri Daniloff
Executive Producer:
Ping Lim
Client:
Motorola
Agency:
Ogilvy & Mather Beijing

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