Creativity

MTV: iCondom

Need a condom? Help is at hand.

Published on Aug 09, 2011

Editor's Pick

Billed as the 'world's largest condom distribution map', MTV's iCondom is a crowdsourced iPhone app designed to ensure you need never be without a condom.

Users simply upload the GPS location of their nearest retailer or condom dispenser for others to view. They can also add up to date information, such as whether the store has 24 hour opening or a dispensing machine is out of order.

The app forms part of MTV's Staying Alive campaign, its global youth HIV awareness and prevention effort.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Aug 09, 2011
Client:
MTV
Developer:
TeeDeeDam

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.