Creativity

Mullen: 12 Days of Relief

A house where their house used to be.

Published on Dec 26, 2012

Editor's Pick

Mullen, Hungryman and a collection of advertising and media folks are doing their part to help out those who lost everything -- or close to it -- because of Hurricane Sandy. "12 Days of Relief," which was filmed in the hard-hit areas of Rockaway, Queens and Seaside Heights, N.J., feature the victims singing their own version of the classic song -- about the things they actually really need, including a lost husband, from a woman who lost her partner after the storm happened. A sitelets you donate money to the Salvation Army's Hurricane Sandy Relief Fund.

The video was directed by Dave Laden, and was supported by National Geographic, along with PS260, Human and Sound Lounge, all via donated time and work.

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About

Credits

Date
Dec 26, 2012
Agency:
Mullen
Client:
Mullen
Prod. Co.:
Hungryman
Sound:
Rob DiFondi
Sound:
Sound Lounge

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