Creativity

YouTube Stars Rhett and Link Create Texting-and-Driving Rap

The National Highway Traffic Safety Administration Gets Hip

Published on May 13, 2014

Editor's Pick

Guess this is when you know you've made it. The Department of Transportation's National Highway Traffic Safety Administration recently hired Rhett McLaughlin and Charles Lincoln Neal -- better known as Rhett and Link from YouTube -- to film an anti-texting spot. The three-and-a-half minute film is an awesome rap about how great these guys are at texting and driving (and delivering a baby, and doing yoga) all at the same time. Read more about the process behind the work on AdAge.com.

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