Nescafe Wakes You Up With Coffee Jar Lid That Doubles as an Alarm Clock

Unscrewing 3D Printed Lid Switches Alarm Noise Off

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From kettles you control with your smartphone to interactive coffee mugs, hot drinks are having a moment in the creative world. Now, in Mexico, Nescafe has created the "Alarm Cap" -- a 3D-printed coffee jar lid that doubles as an alarm clock. The limited edition run of of 200 jars were created by Publicis Mexico and NOTCOT's creative studio NOTLab to run on a custom Arduino-based platform. They offers seven different alarm sounds (including bird tweets), and to turn them off, you need to unscrew the lid of the coffee jar.

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May 13, 2014
Publicis Mexico
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