George Clooney's First American Ad for Nespresso Sees Him 'Train' Danny DeVito

Actor Finally Expands European Partnership to U.S.

Published on

Editor's Pick

George Clooney is starring in his first North American Nespresso ad, nearly a decade after first appearing in the campaign in the U.K. and Europe (his latest European campaign broke last month).

A new spot by McCann New York, which will appear in the U.S. and Canada, also features Danny DeVito, who sees Clooney drinking a cup of Nespresso in a movie studio and tells him: "I want in." Clooney then inducts DeVito in the art of being suave, a training session that includes appreciating fine wine, eating sushi, dancing the tango with a beautiful woman, and of course drinking Nespresso. Of course a lot of the humor comes from the actors' mismatched physiques, but the pair -- good friends in real life -- also have a great rapport and the ad works.

In a statement, Clooney said: "I've been working with Nespresso internationally for nine years and I really love and respect the brand, what they do, and how they do it. Nespresso and I have a shared commitment to sustainability, most recently helping to rebuild coffee farms in South Sudan. They are an incredibly responsible company and I am excited to expand my partnership with them into the U.S."

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Nov 02, 2015
Agency:
McCann New York
Client:
Nespresso
President of Prod. Co.:
Guillaume Le Cunff
Vice President of Marketing:
Davide Moro
Marketing Director:
Justin DeGeorge
International Brand Communications Manager:
Anna Lundstrom
Manager Marketing Communications:
Allison Moore
Brand Manager:
Laura Hagege
North American Chief Creative Officer:
Eric Silver
Chief Creative Officer, New York:
Tom Murphy
Chief Creative Officer, New York:
Sean Bryan
Executive Creative Director:
Larry Platt
Executive Creative Director:
Lea Ladera
Creative Director (Art Director):
Chuck Tso
Creative Director (Art Director):
Carlos Wigle
Creative Director (Writer):
Adam Kanzer
Creative Director (Writer):
Scott Cooney
Chief Production Officer:
Nathy Aviram
Broadcast Affairs:
Danielle Korn
Broadcast Affairs:
Su-Mei Luk
Executive Producer:
Kathy Love
Senior Integrated Producer:
Wendy Leahy
Music Producer:
Eric Johnson
Music Producer:
Michael Ladman
Account Management:
Dana McCullough
Account Management:
Sarah Louie
Account Management:
Athena Grammas
Strategy:
Steve Zaroff
Strategy:
Christine Villanueva
Business Affairs:
Erin Levine
Talent Coordinator:
Terry Marcello
Traffic:
Elly Schribman
Network:
Sarah Malloy
Print/Banner Production:
Sharon McKenzie
Print/Banner Production:
Mary Anguili
Print/Banner Production:
Ralph Cirillo
Print/Banner Production:
Teresa Tarquini
Print/Banner Production:
Thomas Walsh
Production Company:
Untitled Inc
Director:
Grant Heslov
Founder/Executive Producer:
Jim Evans
Director of Photography:
Phedon Papamichael
Editorial Company:
Big Sky
Editor:
Chris Franklin
Effects/Finishing:
Big Sky
Lead Artist:
Ryan Sears
Transfer:
Nice Shoes - Chris Ryan
Music Company:
NA / Isley Brothers "Fight the Power"
Mix Studio:
Sound Lounge
Engineer:
Peter Holcomb

See more credits

Tags
Category
Industry
Genre
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age