Nestea Ice: Absurdly Cold

Newport Beach's Juxt Interactive recently unveiled a wacky new site for Nestea Ice. While the tea is being positioned as "absurdly cold," the site itself is a carnival of Monty Python-style absurdity -- from  whimsi

Published on

Editor's Pick
Newport Beach's Juxt Interactive recently unveiled a wacky new site for Nestea Ice. While the tea is being positioned as "absurdly cold," the site itself is a carnival of Monty Python-style absurdity -- from  whimsical illustrations to photo-real cutouts to sound effects made by some guy clicking his tongue.


And there's plenty to do. Users can create t-shirts and posters, follow the adventures of an ice-cube-headed rapper or watch a short film featuring El Yielazo, a masked wrestler on a crusade against hotness.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jul 14, 2005
Interactive Agency:
Juxt Interactive
Client:
Nestea Ice
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age