Creativity

Nestea Ice: Absurdly Cold

Newport Beach's Juxt Interactive recently unveiled a wacky new site for Nestea Ice. While the tea is being positioned as "absurdly cold," the site itself is a carnival of Monty Python-style absurdity -- from whimsi

Published on Jul 14, 2005

Editor's Pick

Newport Beach's Juxt Interactive recently unveiled a wacky new site for Nestea Ice. While the tea is being positioned as "absurdly cold," the site itself is a carnival of Monty Python-style absurdity -- from whimsical illustrations to photo-real cutouts to sound effects made by some guy clicking his tongue.


And there's plenty to do. Users can create t-shirts and posters, follow the adventures of an ice-cube-headed rapper or watch a short film featuring El Yielazo, a masked wrestler on a crusade against hotness.

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About

Credits

Date
Jul 14, 2005
Interactive Agency:
Juxt Interactive
Client:
Nestea Ice

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