New Balance: Feet

Sneak preview: new New Balance

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Editor's Pick

BBDO CCO Bill Bruce made his directorial debut with this new spot for New Balance.

In addition to YouTube, etc., the spot will be distributed on a dedicated Feet on Head Facebook page at the end of this week and will appear on Taxi TV next week. The film will also be distributed to NB.com registrants, dealers, sports bloggers and others.

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About

Credits
Date
Oct 20, 2009
Agency:
BBDO New York
Chief Creative Officer:
David Lubars
Client:
New Balance
Chief Creative Officer:
Bill Bruce
Executive Producer:
Elise Greiche-Pavone
Art Director:
Cesar Finamori
Copywriter:
Avital Pinchevsky
Executive Music Producer:
Loren Parkins
Senior Account Director:
Jim Santora
Director:
Bill Bruce
Production Company:
RSA
President:
Jules Daly
Executive Producer:
Tracie Norfleet
Line Producer:
David Mitchell
Director of Photography:
Bob Ganz
Editorial Company:
Nomad
Editor:
John Murray
Assistant Editor:
Jenny Mogan
Executive Producer:
Susye Melega
Producer:
Nicole Steele
Sound Design:
Francois Blaignan
Visual Effects:
Method
Creative Director:
Alex Frisch
Senior Executive Producer:
Gabby Gourrier
VFX Producer:
Helen Hughes
VFX Producer:
Erica Headley
VFX Coordinator:
Erica Headley
VFX Supervisor:
Dan Seddon
Lead Flame Artist:
Simon Scott
Flame Artist:
Alan Lattari
Senior CG Artist:
James Le Bloch
CG Artist:
Todd Herman
CG Artist:
Christine Verzosa
CG Artist:
Hiro Okubo
CG Artist:
Adam Tamandl
CG Artist:
Olivier Dumont
CG Artist:
Tristian Madura
Roto/Paint Artist:
Cecile Tecson
Roto/Paint Artist:
Pam Gonzales
Roto/Paint Artist:
James Pastorious
Telecine:
Company 3
Colorist:
Tim Masik
Sound:
Sound Lounge
Mixer:
Tom Juracone
Assistant:
Jodi Levine
Music:
emoto music
Composer:
Ryan Elder
Producer:
Paul Schultz

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