New York City Mayor's Office of Film, Theatre and Broadcasting: Scenes from the City

/>Four decades ago, the New York City Mayor's Office of Film, Theatre and Broadcasting helped put the city on the Hollywood map. To celebrate the 40th anniversary of the organization's founding, iDeutsch put the Big Apple on a

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/>Four decades ago, the New York City Mayor's Office of Film, Theatre and Broadcasting helped put the city on the Hollywood map. To celebrate the 40th anniversary of the organization's founding, iDeutsch put the Big Apple on a different map—one of the virtual variety. Using an innovative mash-up of Yahoo! Maps and Flash 8.0, the agency created "Scenes from the City," an interactive map that highlights iconic locations made famous in classic scenes from movies and TV shows filmed right here in New York. By clicking on points throughout the map or sorting by categories like title, filmmaker, time period or scene type, visitors can access enough information to find Katz's Deli (site of Meg Ryan's memorable faux orgasm from When Harry Met Sally) or re-enact their own version of the fountain scene from The Producers
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About

Credits
Date
Sep 27, 2006
Art Director:
Jonathan Ip
Art Director:
Shu Tu
Copywriter:
Karen Dahlstrom
Information Architect:
Daniel Machlin
Creative Lead:
Jeremy Bernstein
Agency:
iDeutsch
Client:
New York City Mayor's Office of Film, Theatre and Broadcasting
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