Creativity

New York Lottery Powerball: Plane

That kind of rich.

Published on Jan 25, 2012

Editor's Pick

DDB's "That kind of rich" campaign for New York Lottery's Powerball features two great print ads that visualize what "rich" really means.

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About

Credits

Date
Jan 25, 2012
Agency:
DDB New York
Chief Creative Officer:
Matt Eastwood
Client:
New York Lottery Powerball
Executive Creative Director:
Menno Kluin
Group Creative Director:
Rich Sharp
Group Creative Director:
Mike Sullivan
Copywriter:
Colin Lapin
Art Director:
Tony Bartolucci
Designer:
Juan Carlos Pagan
Photographer:
Brad Harris
Retouching:
John Cason
Producer:
Christie Dwyer
Art Buyer:
Jane Piampiano
Project Manager:
Julie Evcimen

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