Creativity

New Zealand Book Council: Read at Work

Clever and literate is the best way to describe Auckland-based agency Colenso BBDO's "Read at Work" Flash mask for the New Zealand Book Council, basically a faux Windows desktop iteration that features a horde of PowerPoint reading material

Published on Jun 04, 2008

Editor's Pick

Clever and literate is the best way to describe Auckland-based agency Colenso BBDO's "Read at Work" Flash mask for the New Zealand Book Council, basically a faux Windows desktop iteration that features a horde of PowerPoint reading material.

Everything from short stories by Mark Twain and F. Scott Fitzgerald to poetry and even full-length classics from Oscar Wilde and Emily Dickinson are placed in Windows XP-styled folders that visitors can read and kill a workday. The site even offers the patented start menu view by clicking on the link, making visitors do a double take while offering legendary reading material at the same time.

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About

Credits

Date
Jun 04, 2008
Client:
New Zealand Book Council
Agency:
COLENSO BBDO
Executive Creative Director:
Richard Maddocks
Executive Creative Director:
Nick Worthington
Designer:
Ainsley Waite
Designer:
Rafaella Wilson
AD/Copywriter:
Lisa Fedyszyn
AD/Copywriter:
Jonathan McMahon
Agency Producer:
Paul Courtney
Interactive Designer/Developer:
Tim Smith
Interactive Producer:
Hamish Wanhill
Interactive Designer:
Simon Koay
Interactive Designer:
Phil Newman

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