Creativity

Giant Tentacles and Pinball Machines Invade the Soccer Pitch in Latest Nike World Cup Ads

Opposing Team Isn't the Biggest Threat to Scoring a Goal

Published on May 15, 2014

Editor's Pick

Nike Football increases the drama on the soccer pitch with its latest ads, starring football pros Alex Oxlade-Chamberlain and Jack Wilshere. Following the theme of an earlier spot, which saw Wayne Rooney going up against a rogue bus as he's about to score a goal, the new ads show Oxlade-Chamberlain vying against giant tentacles emerging from the field, and Jack Wilshere making his way through an oversize pinball machine that magically pops up on the turf. The spots were created out of Wieden + Kennedy London as part of Nike's ongoing "Risk Everything" World Cup tie-in campaign.

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About

Credits

Date
May 15, 2014
Agency:
Wieden + Kennedy London
Client:
Nike Football

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