Creativity

Nike: Golf 360

From the green to the iPhone.

Published on May 24, 2012

Editor's Pick

Golfers can improve, track and share their golf games with NG360, a new app developed for Nike for Blast Radius that is designed to take Golf into the digital era.

As well as a 'my game' feature which lets golfers track their statistics and motivates them by awarding trophies when they beat their personal bests, the app lets them upload and compare video of their golf swing with friends and Nike Golf athletes; get personal coaching from PGA Teaching Professional instructors and get into shape with a training system specifically tailored to golf. There are also product recommendations and links to all the latest golfing gear.

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About

Credits

Date
May 24, 2012
Agency:
Blast Radius
Client:
Nike

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