Creativity

Nike iD: REALCiTY

Published on Apr 13, 2009

Editor's Pick

After an anime short, a blank Nike Blazer sneaker floats down over a colorless city. Click to select colors for different parts of the shoe--once all selections are complete, the shoe falls to the ground and the city absorbs its colors.

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About

Credits

Date
Apr 13, 2009
Client:
Nike Japan
Animation:
Studio 4C
Director:
Koji Morimoto

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