Creativity

Nissan: Shadow 2

Precision cut.

Published on Mar 16, 2010

Editor's Pick

Lew/Lara TBWA placed these lasercut maps near top car models at local Nissan dealers in Brazil.The maps were also illuminated to project shadows on nearby walls. The point behind the project was to give potential Nissan customers a new perspective on the city and to highlight the care, technology and precision that Nissan puts into making its cars.

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About

Credits

Date
Mar 16, 2010
Agency:
Lew'LaraTBWA
Client:
Nissan
Creative Director:
Jaques Lewkowicz
Creative Director:
Andre Laurentino
Creative Director:
Felipe Luchi
Art Director:
Eduardo Pastor
Copywriter:
Andre Laurentino
Copywriter:
Leandro Dolfini
Graphic Production:
Marcos Pedra
Planner:
Daniel de Tomazo
Planner:
Paulo Vita
Planner:
Felipe Azambuja
Media:
Rodrigo Simoes
Media:
Clara Corrales
Media:
Suellen Kiss

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