Creativity

Nissan: The Planet Zero

Go green with Plugboy.

Published on Aug 04, 2011

Editor's Pick

The Planet Zero is an interactive 3D microsite promoting Nissan's range of eco-friendly vehicles. On the site you can play different interactive games in the guise of the cute animated 'Plugboy', who is exploring 'The Planet Zero' in search of various methods of renewable energy. So far, the games include one where you have to hop between blocks of polar ice cap before they melt, and there are more to come. There's also a Movie Theater where you can watch a series of animated YouTube videos about Plugboy and his friends, all with environmental messages.

The site was created for Japanese agency Enjin by Unit 9 Interactive director Roxik, using his Sharikura engine.

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About

Credits

Date
Aug 04, 2011
Agency:
Enjin Inc.
Client:
Nissan
Director:
Roxik
Character Design and Stop-Motion Animation:
dwarf
Sound Design:
Otograph

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