Creativity

No Rights, No Women: No Rights, No Women

Women become men.

Published on Nov 08, 2012

Editor's Pick

Approached by a group of Lebanese women who were advocating for women's rights in the country -- and had created a new organization for this, Leo Burnett Beirut brought attention to the issue of women not being equal to men in Lebanon. It asked women to "give up" their womanhood, both online and in real life. On social networks, women changed their genders and profile pictures. And on March 8, women became men, literally, dressing in male clothes and going out in public by the hundreds.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Nov 08, 2012
Agency:
Leo Burnett Beirut
Client:
No Rights, No Women

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.