Nokia: Open Song Project

Putting video creation in your hands.

Published on Nov 14, 2012

Editor's Pick

Nokia is experimenting with the music video format on a new site, Open Song Project, which lets consumers make their own versions of the song and video. Together with agency Naked Communications in Copenhagen, it worked with Danish Electro Rock Orchestra, Spleen United, to create individual versions of the band's new track "Hibernation". The site does not show the finalized track as the band envisaged it, but instead features 16 video clips of the sounds it consists of, all shot on the Nokia Lumia 920 prototype and its Pureview camera. Visitors can mix and match to make their own versions of song and video and Nokia will decide on a winning video by December 1st.

Rate this Ad

You must be registered to rate this ad.
Please or Register Now


Nov 14, 2012
Naked Communications Copenhagen
Production Company:
Production Company:
Relax We Are The Good Guys & David Larsen

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.